User Journey Map Design. The backbone of a customer journey map CJM is a timeline of sorts following the succession of touchpoints thinking here of Moments of Truth and micro-moments that occur between the user and your product or organization. Here are some common steps you can take when mapping your customer journey.
Sunny Side Up Customer Journey Mapping Journey Mapping Experience Map from www.pinterest.com
Its an illustration or a diagram of all the touchpoints through which customers come into contact with your company online or off. From User Story Mapping delivery teams can understand the scope of the product and therefore plan healthier and safer technology solutions like domain-driven. It presents this experience in in a chronological way usually as a visual timeline.
The UX Designer often records what a user is doing what they are thinking how they are feeling and where the user is on the product aka touchpoints.
A story can do that and one of the best storytelling tools in business is the customer journey map. You cant begin to create your customer journey map until you ask yourself why you need one in the first place. User Story Mapping is a common Agile Delivery technique by Jeff Patton that drives the big picture view for delivery teams while enabling milestone planning. In Miro youll find a lot of useful templates.
